DESCRIPTION:
4/C Magazine Ad; 5/C Sell Sheet.

ROLE:
Concept, Design, Photo Direction, Photo Manipulation, Copy Edit and Execution.

COMMENTS: The bright green color of Cleveland Wheels & Brakes was emphasized by neutralizing overall color of other areas of the photos. The green areas also utilized a PMS bump plate in the 5/C version. Copy corelated the unique color of Cleveland packaging with the confidence that the highest quality parts are being chosen.

Parker Aerospace / Cleveland Wheels & Brakes Ad